Unwrapping the hair care maze.

Who here has ever been confused or overwhelmed by all the different products for different types of hair? 

As a stylist of over 13 years, I'll be straight with you - most of it’s fluff, designed to increase consumption.

Different hair types need to be treated differently, for sure! But at WASHED. we believe all hair types can be nurtured with the same basic principles (of course using additional care/styling product as needed), and that we can lead a more minimal life when it comes to hair care too. Which is why we’ve come up with the perfect balance of natural vitamins, minerals and proteins that will serve and nurture every woman and their crown on wash day!

To show you what we mean, here are some things each hair type needs in a shampoo and conditioner -

-THIN HAIR - vitamin E, which plumps the hair follicle, thin hair also hates heavy smoothing agents like silicones and PEG's found in a lot of traditional professional product.

-THICK/FRIZZY HAIR - lots of natural conditioning agents like proteins and nourishing oils. These types of hair don’t love silicones and polymers either (they may seem to help, but can make thick hair look lifeless or greasy after a day or two) Always use a weekly treatment and again, try to keep the ingredients full of natural vitamins and minerals rather than heavy ingredients that will coat your hair.

-CURLY HAIR - natural conditioning agents like proteins and oils as well as vitamins and minerals like pro vitamin b5 and vitamin E for structure. Curly hair loves moisture!

Always use a weekly treatment and again, try to keep the ingredients full of natural vitamins and minerals rather than heavy ingredients that will coat your hair.

-DAMAGED OR DRY/COLOURED HAIR - loves natural proteins that restructure the hair as well as moisturising oils and replenishing vitamins and minerals like provitamin B5, vitamin E, and the many that are featured in aloe vera! Always use a weekly treatment and again, try to keep the ingredients full of natural vitamins and minerals rather than heavy ingredients that will coat your hair.

You may notice a pattern here, a lot of these needs crossover.

Part of creating a salon quality, ethical product, has been stripping it right down to what our hair really needs in a basic washing product. we've designed our CLEANSE + CARE set featuring ingredients for all hair types, creating the perfect, all rounder balance:

- the perfect amount of vitamin E, so it can serve both thin, thick + curly hair.
- it doesn’t contain ANY amount of silicones, PEG's or any other heavy ingredients.
- our KEY ingredients are:
- wheat protein
- oat protein
- jojoba
- macadamia - all great natural moisturising and repairing ingredients.

Of course we recommend treatments, leave in moisturiser and products with a light hold, as needed! Our range will grow to encompass a range of versatile minimal product that supports all the extra needs you may have.

No fluff or waste about it. Just what’s needed, no more.

Living a minimal lifestyle and not buying into the 'fluff' doesn't need to mean missing out on the luxury, and today, like many other brands - we have the pleasure of being a brand that’s here to support you in a conscious lifestyles.

Feel free to reach out to us with any questions! 

With love, 

The Washed team x